How To Use Profile Creation Sites To Rank Higher In Search Engines

How To Use Profile Creation Sites To Rank Higher In Search Engines

Tuesday, 11 January 2022 | 10 minutes read

The competition in every single industry is high, so ranking any website is difficult. SEO professionals need to use all the tricks they have at their disposal to increase the link profile of a website. Often, this involves the use of profile creation sites.

Links from profile creation sites have been popular in the industry for years now. They are handy because they are a simple, quick way to gain a backlink from a high authority website. However, this does not mean that most people use this tool as you should use them.

To help those that struggle, we will now talk about the importance of profile creation sites and give you advice on how to use them to gain actual SERP increases.

Most internet users create profile links without even realizing that they have an SEO benefit. For instance, when you create a social media account, you are asked for a URL. If you have a blog or even a YouTube account, you write down that link. You unknowingly created a profile link from a high authority website. Even if it is nofollow, it is beneficial in link building.

SEO agencies use profile creation sites to mark a brand’s online presence. To put it as simple as possible, quality backlinks are gained, and the visibility of a brand is increased. Profile creation is a highly underused SEO strategy. This is simply because most people look at a random high PR profile creation sites list and visit every single site to start the profile creation process. There is a much better way to use profile creation than this.

The profile link is the link you get from a profile creation site. There are free profile creation sites and paid options available. But, at the end of the day, you are most interested in quality backlinks.

Nofollow Vs Dofollow Profile Creation Sites

When you look at articles about how to use profile creation sites, it is inevitable to talk about dofollow links versus nofollow links. As you get backlinks from these URLs, sometimes they will have the dofollow attribute, and sometimes the nofollow attribute.

A common mistake many webmasters make is to only focus on the dofollow links. This is a mistake and it is incorrect to analyse the profile creation site solely based on the attribute.

Keep in mind that it is completely pnormal for a website to have 20% to 30% nofollow backlinks. Google fully understands the fact that some businesses need to advertise their services. This is why all backlinks are actually considered.

However, we have to highlight that the quality of the website you get a link for is what counts the most. For instance, Facebook is the best example of a site that gives you a nofollow link. If you think that in SEO such links are not valuable, you would avoid the creation of a profile on Facebook. At the same time, almost all businesses and billions of people have Facebook profile. This means that Google actually expects you to have this nofollow link point towards your site. 

Profile Creation Requirements

The good news is that it is very easy to create a profile on the best profile creation sites. Requirements are usually very simple and anyone can follow them. Get prepared for profile creation by having the following information on hand:

  • Business name
  • Phone number
  • Address
  • URL
  • Email address
  • A short description
  • A long description
  • Social Media links (whenever available)

As an extra pro tip, even if it takes a lot more time, it is a very good idea to have a different description for every single profile creation site you use. Even if duplicate content is not an issue anymore, creating different descriptions that better fit the profile site is a very good idea. 

How Do you Create A Profile On Profile Creation Sites?

The process can vary from one website to another. However, the standard steps that are almost always performed are the following:

  • Sign up for the website. You are usually asked for your email address, username, name, and a password.
  • Verify your account through a link you get in an email from the profile site.
  • Log in and look for the button to allow you to edit your profile.
  • Provide all the required details, like description, social media links, the link to your site, and so on.
  • Upload a profile image.
  • Make sure to click the Save button because most of these sites do not automatically update the information you enter.

We should add that after you create your profile on profile creation sites, it is great if you could promote it in one way or another. Maybe you could get some links to these profiles to increase the specific URL’s authority. 

Increasing Ranks With Profile Creation Sites

SEO sign

So, a profile creation website can boost up SEO and will help you to secure better ranking. However, if you want to use this resource properly, here are some essential tips that will help you achieve that.

Always Enter True And Valid Information

The number one rule is always:

Use accurate and valid information in link building!

This is where so many people make mistakes. Because they want to make the link profile as diversified as possible, they use different names, images and descriptions. They do not care about the best profile creation sites practices. Using profile creation sites can be effective but only when done right.

While there is nothing wrong with using a different description, as long as it is entirely relevant, the inconsistency created by other names and images can hurt your long-term SEO results.

Make sure that you never use clickbait on profile creation sites and that every single profile you create is legit. Using profile creation sites with clickbait text can damage your brand.

Also, focus on those websites that also increase local SEO rankings with local quality backlinks. For instance, if you run a tech startup in Canberra, being listed in tech directories with an Australian coverage is a very relevant move. If you are listed in a tech directory with US businesses, even if you manage to get a link, it is not valuable. 

Don’t Create Profile Backlinks On All Sites You Find

When you create backlinks for a website, the crucial aspect to remember is that they have to be relevant. This rule also applies to profile creation sites.

In an attempt to get as many high authority backlinks as possible, people visit sites with hundreds of profile creation sites. They then proceed to create profiles on every single one of them. This is a time-consuming process that will not help you.

Always analyze how relevant a profile creation site is for the brand you try to promote. For instance, if you get a backlink from an online game profile page, it will not help you much if you blog about food. One from a recipe site would be much more relevant.

Similarly, for Canberra businesses, a profile link from local directories or social networks works better than from general sites.

Take It One Profile At A Time

Always take it one website at a time. Hurrying up the process is a terrible idea. You want to create a profile that includes relevant information.

For instance, you surely add a profile image. But, does the site allow you to add more pictures? If so, you might want to consider this seriously. Is there a section where you can talk more about your products or services? Fill that one. Is there a section where you can highlight your hobbies? Why not share your hobbies?

Take the time needed to build a high-quality profile, not one in a hurry. When you hurry, you drastically reduce the quality of your entire backlink profile, which is not something you want to do.

You might see many different sections that can be edited. With some profile creation sites you can upload photographs, or post status updates. All of these are options that you have to seriously consider because they enhance the strength of the profile you create in the eyes of Google.


You just earned a high-quality backlink from profile creation sites, but the process does not end there. You should contribute as much as time allows you to. This is because when you contribute, the presence you have on the platform is increased. You can always post questions, answer questions, and even write articles if this is a possibility.

Think about the profile creation sites as an internet forum. In a forum, you keep contributing over time. This is the same approach you should take with these websites.

When you see a question you want to answer to in a forum, you hit the reply button, right? This is what you should do with many profile sites. Remember that it is better to be active on 10 such sites with high domain authority than to create 100 profiles and never use them.

Branded Anchor Texts

Because it is so easy to get a good backlink, numerous people simply use optimized anchor texts on profile creation sites. This is not a great idea. It might even quickly point out the fact that you are spamming, which is never a good thing.

Branded anchor texts always offer more benefits when you use the profile creation websites.

Focus On Creating A Great Description

If you do not create an excellent description, you miss out on a wonderful opportunity. The description has to be valid and needs to talk precisely about the brand. It should also say what you actually do. Craft your story with care, and you might even attract some of your target audience that is a member on the site.

In many cases, you can write a very long description. Most people do not take advantage of this. Since you want to increase your rankings, use the description.

Allow Link Indexing To Be Fully Natural

Many make this mistake. They try to speed up the indexing of the link they created. Remember that Google drastically improved its algorithms and standards. This means you cannot really trick the search engine with profile creation sites. Using online indexers is not recommended with such backlinks.

An exception to this rule is when you get a backlink from another profile or from one of your articles/sites to the profile link you created. In fact, Google sees this as being normal. It is highly recommended to promote the profiles that you build. However, if they do not appear in the search engine as they are not indexed, do not worry or try to speed up the process.

Do Not Buy Links Created By Others Through A Profile Creation Sites List

Nowadays, it is very easy to buy anything you want on the internet. This includes the services of people that will create profile links for you. They do this really fast and you can have hundreds created in just a couple of days.

The problem with this approach is that it is not natural. The best thing that you can do is to create every single link yourself. Alternatively, you can let a member of your staff do it.

An advantage of the fact that you manually do your own high PR profile creation is that you can build better backlinks through stronger profiles. You can see when there are some areas that you can improve. Those that sell services do not care. They just want to get the link as fast as possible. You will not gain much from such a profile creation sites backlinking service.

The Most Important Parts of Your Online Profile

As you can see, the profile you create must be as perfect as possible. The most critical elements are the following:

The Profile Photograph
The picture says a lot about the account owner’s personality on profile creation sites. Together with branding, it is essential for website growth. With this in mind, make sure that the photograph is genuine. Before you insert it, choose the best one, the relevant one. The photograph should always look professional and real. Avoid dummy photographs and try to convey a specific message with the profile photo. Smiling is also recommended but you should not laugh too much as it can make people uncomfortable.
The Description
The bio should describe the owner of the account, history, field connection, education, and anything else that is relevant. The most critical aspect is that the bio should contain the features we usually associate with a resume. There are short bios and long bios, based on how the profile creation site is created. Always create them both when you see this option. This is because there is a really high possibility that they will be displayed in different parts of the site.
Social Media Links
Social media is nowadays a huge part of what we do every single day. This is why people actually expect to see social media links added to your online profiles. Because the profile you create is legit, it should link social addresses to enhance presence. However, relevancy should still be taken into account. Let’s say that you have a personal YouTube channel where you talk about video games. But, you are an SEO specialist in Canberra. You want to create profile backlinks from profile creation sites and you are told you can add your YouTube URL. In this case, it is not relevant to add it. If you were to create a personal profile that would talk about your hobbies, personal blog, and so on, it would make sense.


There are literally thousands of websites where you can create an online profile these days. It is so easy to get caught up in trying to obtain all these backlinks. But, a more systematic approach is simply a whole lot better.

Use the tips mentioned above to create much better profile links if you want to use this SEO strategy. Increase your local Canberra linking profile by being patient and only focusing on quality, not on quantity.

If at any point in time you feel that you need help, do not hesitate to get in touch with us. We would love to manually create relevant backlinks for you, with a clear attention to detail. Our services only include valuable backlinks, regardless of what medium we use, including profile creation sites.


Arthur Choi

Arthur Choi

SEO Strategist

70% technical SEO, 30% offsite optimisation. Loves to strategise and build organic SEO campaigns for plumbers, excavators and e-commerce clients.


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